"Turning Talents Into HEROES"

Professor dr. Bas (Sebastiaan) Kodden is one of Europe's leading speakers on leadership and personal development. He is the author of several management-related

and internationallly published management books, including most recently The Art of Sustainable Performance and Nr. 1 bestseller Be a HERO – 

How To Bring Out Leadership In Everyone. His research and teaching focus on topics of leadership, entrepreneurship and personal development.


Before becoming part of the renowned Nyenrode Business Universiteit in The Netherlands, Bas had been an entrepreneur for almost his entire professional career.

At the age of 27, Bas’ spirit called on him to leave his job as a managing legal worker and to start up his first organization, a recruitment firm which developed

into a group of specialized agencies with several offices and hundreds of employees. Being the CEO for 12,5 years he left the company in 2010 to conduct

further academic research on leadership and personal development and to train and mentor aspiring professionals to become future leaders.


Today he is the author of several bestseller books as Be a HERO, The Art of Sustainable Performance and The Devil Inisde and has published in top scientific

journals. His most recent research was published in Springer, Nature, Palgrave, Routledge and Cambridge Journal of Management and Organization. 


Bas is one of the most in-demand speakers from The Netherlands. Both domestic and internationally. For more than a decade, over a hunderd thousand people

have enjoyed the warmth, humor and transformational power of his business and personal development events.